Docs menu

7NOW API endpoint

7NOW Product API

Returns one product's complete reference record: description, the full nutrition panel (serving size, calories, fat, cholesterol, sodium, carbohydrates, protein, vitamins and allergen "contains" list), the declared ingredient list, the allergen statement, size and flavor variants, related products, and any attached promotions. product_id comes from GET /7now/search, /7now/catalog or /7now/category. This record is store-independent and deliberately carries no price, availability or stock -- use those three endpoints for per-store pricing and availability. An unknown product_id returns a 404.

GETapiKey2 credits/request7NOWsevennow.productResponseDoc/7now/product

Endpoint facts

Method: GET
API path: /7now/product
Auth: apiKey
Credits: 2 credits/request
Charged on: Successful 2xx responses only
Platform: 7NOW
Response schema: #/definitions/sevennow.productResponseDoc

7NOW API Try 7NOW Product API in Playground 7NOW API documentation

How this endpoint behaves

Query parameters:

product_id (required) — 7NOW product id, from GET /7now/search, GET /7now/catalog, or GET /7now/category, e.g. 178322-2-6-2.

Response includes product_id, slin, upc, name, brand, category, category_id, flavor_name, size_value, description, calories, age_restricted, limit_per_order, tags[], images[], nutrition[], nutrition_disclaimers[], allergens, ingredients[], flavor_choices[], size_choices[], related_items[], promos[], source_url, and fetched_at. An unknown product_id returns a 404.

nutrition[] is a list of panel sections, each { "group": ..., "entries": [{ "name", "value" }] }. Known groups are emitted in label order: serving_size, calories, fat, cholesterol, sodium, carbohydrates, protein, potassium, vitamins, contains. Values are upstream's own display strings with units included ("11.0Gram", "850mg", "15%") and are not normalized to numbers. A section upstream adds later is passed through with its own lowercased name rather than dropped.

related_items[] carries up to 20 compact summaries (product_id, name, brand, category, calories, size_value, flavor_name, image_url); use a product_id with this same endpoint for the full record.

Request parameters

Parameter	Type	Required	Default	Description	Example
product_id	string	Yes		7NOW product id, from GET /7now/search, /7now/catalog or /7now/category.	178322-2-6-2
x-api-key (header)	string	Yes		API key required

cURL example

curl -X GET "https://api.crawlora.net/api/v1/7now/product?product_id=178322-2-6-2" \
  -H "x-api-key: $CRAWLORA_API_KEY"

Example JSON response

{
  "code": 200,
  "msg": "OK",
  "data": {
    "product_id": "178322-2-6-2",
    "slin": "178322",
    "upc": "00072180687340",
    "name": "Large Pizza - Ultimate Pepperoni",
    "brand": "Hot Food Pizza",
    "category": "Fresh Food",
    "category_id": "48423",
    "flavor_name": "Pepperoni Pizza",
    "size_value": "1WholePizza",
    "description": "Pepperoni Pizza loaded with julienne and diced pepperoni, mozzarella, provolone, and parmesan cheeses on red sauce.",
    "calories": "360",
    "age_restricted": false,
    "limit_per_order": 100,
    "tags": [
      "Pizza"
    ],
    "images": [
      "https://deuktbth81ifn.cloudfront.net/7now/US/178322-2-6-2/wghjlebnc3luzvgqmpvz.jpg"
    ],
    "nutrition": [
      {
        "group": "serving_size",
        "entries": [
          {
            "name": "Serving Size",
            "value": "1/8 pizza (111g)"
          }
        ]
      },
      {
        "group": "calories",
        "entries": [
          {
            "name": "Calories",
            "value": "360"
          }
        ]
      },
      {
        "group": "cholesterol",
        "entries": [
          {
            "name": "Cholesterol",
            "value": "45mg"
          }
        ]
      }
    ],
    "nutrition_disclaimers": [
      "Percent Daily Values are based on a 2,000 calorie diet."
    ],
    "allergens": "CONTAINS MILK, SOY, WHEAT.",
    "ingredients": [
      "WHEAT FLOUR",
      "WATER",
      "SALT"
    ],
    "flavor_choices": [
      "Pepperoni Pizza",
      "Cheese Pizza"
    ],
    "size_choices": [
      "1ct",
      "1WholePizza"
    ],
    "related_items": [
      {
        "product_id": "170776-1-8",
        "name": "Whole Breakfast Pizza - Sausage",
        "brand": "Hot Food Pizza",
        "category": "Fresh Food",
        "calories": "550",
        "image_url": "https://deuktbth81ifn.cloudfront.net/7now/US/170776-1-8/c473df23034036e1c6c9980fc8f0b1f4e9e63096.jpg"
      }
    ],
    "promos": [
      {
        "id": "6a849a8fa1df2409010c719f",
        "short_description": "On Sale $6.99",
        "long_description": "$6.99 Whole Pizza!",
        "promo_price_cents": 699,
        "start_date": "08/21/2026",
        "expiration_date": "01/05/2027"
      }
    ],
    "source_url": "https://www.7now.com/product/178322-2-6-2",
    "fetched_at": "2026-09-05T21:10:00Z"
  }
}

Request schema

No body schema

Response schema

#/definitions/sevennow.productResponseDoc

Field	Type	Required	Example	Description
code	integer	No		Code is the HTTP status code or a custom code used to indicate the result of the request @example 200
data	sevennow.ProductResponse	No
data.age_restricted	boolean	No	false
data.allergens	string	No	CONTAINS MILK, SOY, WHEAT.	Allergens is upstream's allergen statement, e.g. "CONTAINS MILK, SOY, WHEAT." Absent on products with no declared allergens.
data.brand	string	No	Hot Food Pizza
data.calories	string	No	360
data.category	string	No	Fresh Food
data.category_id	string	No	48423
data.description	string	No
data.fetched_at	string	No
data.flavor_choices	array	No
data.flavor_name	string	No	Pepperoni Pizza
data.images	array	No
data.ingredients	array	No		Ingredients is the declared ingredient list. Upstream splits it on commas, so a parenthesised sub-list arrives as several entries.
data.limit_per_order	integer	No	100
data.name	string	No	Large Pizza - Ultimate Pepperoni
data.nutrition	array	No
data.nutrition[].entries	array	No
data.nutrition[].entries[].name	string	No	Total Fat
data.nutrition[].entries[].value	string	No	11.0Gram
data.nutrition[].group	string	No	fat
data.nutrition_disclaimers	array	No		NutritionDisclaimers carries upstream's own RDI/daily-value notices.
data.product_id	string	No	178322-2-6-2
data.promos	array	No
data.promos[].expiration_date	string	No	01/05/2027
data.promos[].id	string	No	6a849a8fa1df2409010c719f
data.promos[].long_description	string	No	$6.99 Whole Pizza!
data.promos[].promo_price_cents	integer	No	699
data.promos[].short_description	string	No	On Sale $6.99
data.promos[].start_date	string	No	08/21/2026
data.related_items	array	No
data.related_items[].brand	string	No	Hot Food Pizza
data.related_items[].calories	string	No	550
data.related_items[].category	string	No	Fresh Food
data.related_items[].flavor_name	string	No	Sausage Breakfast Pizza
data.related_items[].image_url	string	No
data.related_items[].name	string	No	Whole Breakfast Pizza - Sausage
data.related_items[].product_id	string	No	170776-1-8
data.related_items[].size_value	string	No	1WholePizza
data.size_choices	array	No
data.size_value	string	No	1WholePizza
data.slin	string	No	178322
data.source_url	string	No
data.tags	array	No
data.upc	string	No	00072180687340
msg	unknown	No		Msg is the message that describes the result of the request @example "Request successful"

Failure responses

Status	Description	Schema
400	Bad Request	#/definitions/app.Response
404	Not Found	#/definitions/app.Response
429	Too Many Requests	#/definitions/app.Response
503	Service Unavailable	#/definitions/app.Response

Code examples

Use environment variables for secrets and keep Crawlora API keys server-side.

curl -X GET "https://api.crawlora.net/api/v1/7now/product?product_id=178322-2-6-2" \
  -H "x-api-key: $CRAWLORA_API_KEY"

Shared guides

Authentication Errors and retries Rate limits and credits Pricing Acceptable use

More 7NOW endpoint docs 7NOW API 7NOW Catalog API documentation 7NOW Categories API documentation 7NOW Category API documentation 7NOW Combo API documentation 7NOW Combos API documentation 7NOW Deals API documentation

Open in Playground Back to group

Docs menu

7NOW API endpoint

7NOW Product API

GETapiKey2 credits/request7NOWsevennow.productResponseDoc/7now/product

Endpoint facts

Method: GET
API path: /7now/product
Auth: apiKey
Credits: 2 credits/request
Charged on: Successful 2xx responses only
Platform: 7NOW
Response schema: #/definitions/sevennow.productResponseDoc

7NOW API Try 7NOW Product API in Playground 7NOW API documentation

How this endpoint behaves

Query parameters:

product_id (required) — 7NOW product id, from GET /7now/search, GET /7now/catalog, or GET /7now/category, e.g. 178322-2-6-2.

Request parameters

Parameter	Type	Required	Default	Description	Example
product_id	string	Yes		7NOW product id, from GET /7now/search, /7now/catalog or /7now/category.	178322-2-6-2
x-api-key (header)	string	Yes		API key required

cURL example

curl -X GET "https://api.crawlora.net/api/v1/7now/product?product_id=178322-2-6-2" \
  -H "x-api-key: $CRAWLORA_API_KEY"

Example JSON response

{
  "code": 200,
  "msg": "OK",
  "data": {
    "product_id": "178322-2-6-2",
    "slin": "178322",
    "upc": "00072180687340",
    "name": "Large Pizza - Ultimate Pepperoni",
    "brand": "Hot Food Pizza",
    "category": "Fresh Food",
    "category_id": "48423",
    "flavor_name": "Pepperoni Pizza",
    "size_value": "1WholePizza",
    "description": "Pepperoni Pizza loaded with julienne and diced pepperoni, mozzarella, provolone, and parmesan cheeses on red sauce.",
    "calories": "360",
    "age_restricted": false,
    "limit_per_order": 100,
    "tags": [
      "Pizza"
    ],
    "images": [
      "https://deuktbth81ifn.cloudfront.net/7now/US/178322-2-6-2/wghjlebnc3luzvgqmpvz.jpg"
    ],
    "nutrition": [
      {
        "group": "serving_size",
        "entries": [
          {
            "name": "Serving Size",
            "value": "1/8 pizza (111g)"
          }
        ]
      },
      {
        "group": "calories",
        "entries": [
          {
            "name": "Calories",
            "value": "360"
          }
        ]
      },
      {
        "group": "cholesterol",
        "entries": [
          {
            "name": "Cholesterol",
            "value": "45mg"
          }
        ]
      }
    ],
    "nutrition_disclaimers": [
      "Percent Daily Values are based on a 2,000 calorie diet."
    ],
    "allergens": "CONTAINS MILK, SOY, WHEAT.",
    "ingredients": [
      "WHEAT FLOUR",
      "WATER",
      "SALT"
    ],
    "flavor_choices": [
      "Pepperoni Pizza",
      "Cheese Pizza"
    ],
    "size_choices": [
      "1ct",
      "1WholePizza"
    ],
    "related_items": [
      {
        "product_id": "170776-1-8",
        "name": "Whole Breakfast Pizza - Sausage",
        "brand": "Hot Food Pizza",
        "category": "Fresh Food",
        "calories": "550",
        "image_url": "https://deuktbth81ifn.cloudfront.net/7now/US/170776-1-8/c473df23034036e1c6c9980fc8f0b1f4e9e63096.jpg"
      }
    ],
    "promos": [
      {
        "id": "6a849a8fa1df2409010c719f",
        "short_description": "On Sale $6.99",
        "long_description": "$6.99 Whole Pizza!",
        "promo_price_cents": 699,
        "start_date": "08/21/2026",
        "expiration_date": "01/05/2027"
      }
    ],
    "source_url": "https://www.7now.com/product/178322-2-6-2",
    "fetched_at": "2026-09-05T21:10:00Z"
  }
}

Request schema

No body schema

Response schema

#/definitions/sevennow.productResponseDoc

Field	Type	Required	Example	Description
code	integer	No		Code is the HTTP status code or a custom code used to indicate the result of the request @example 200
data	sevennow.ProductResponse	No
data.age_restricted	boolean	No	false
data.allergens	string	No	CONTAINS MILK, SOY, WHEAT.	Allergens is upstream's allergen statement, e.g. "CONTAINS MILK, SOY, WHEAT." Absent on products with no declared allergens.
data.brand	string	No	Hot Food Pizza
data.calories	string	No	360
data.category	string	No	Fresh Food
data.category_id	string	No	48423
data.description	string	No
data.fetched_at	string	No
data.flavor_choices	array	No
data.flavor_name	string	No	Pepperoni Pizza
data.images	array	No
data.ingredients	array	No		Ingredients is the declared ingredient list. Upstream splits it on commas, so a parenthesised sub-list arrives as several entries.
data.limit_per_order	integer	No	100
data.name	string	No	Large Pizza - Ultimate Pepperoni
data.nutrition	array	No
data.nutrition[].entries	array	No
data.nutrition[].entries[].name	string	No	Total Fat
data.nutrition[].entries[].value	string	No	11.0Gram
data.nutrition[].group	string	No	fat
data.nutrition_disclaimers	array	No		NutritionDisclaimers carries upstream's own RDI/daily-value notices.
data.product_id	string	No	178322-2-6-2
data.promos	array	No
data.promos[].expiration_date	string	No	01/05/2027
data.promos[].id	string	No	6a849a8fa1df2409010c719f
data.promos[].long_description	string	No	$6.99 Whole Pizza!
data.promos[].promo_price_cents	integer	No	699
data.promos[].short_description	string	No	On Sale $6.99
data.promos[].start_date	string	No	08/21/2026
data.related_items	array	No
data.related_items[].brand	string	No	Hot Food Pizza
data.related_items[].calories	string	No	550
data.related_items[].category	string	No	Fresh Food
data.related_items[].flavor_name	string	No	Sausage Breakfast Pizza
data.related_items[].image_url	string	No
data.related_items[].name	string	No	Whole Breakfast Pizza - Sausage
data.related_items[].product_id	string	No	170776-1-8
data.related_items[].size_value	string	No	1WholePizza
data.size_choices	array	No
data.size_value	string	No	1WholePizza
data.slin	string	No	178322
data.source_url	string	No
data.tags	array	No
data.upc	string	No	00072180687340
msg	unknown	No		Msg is the message that describes the result of the request @example "Request successful"

Failure responses

Status	Description	Schema
400	Bad Request	#/definitions/app.Response
404	Not Found	#/definitions/app.Response
429	Too Many Requests	#/definitions/app.Response
503	Service Unavailable	#/definitions/app.Response

Code examples

Use environment variables for secrets and keep Crawlora API keys server-side.

curl -X GET "https://api.crawlora.net/api/v1/7now/product?product_id=178322-2-6-2" \
  -H "x-api-key: $CRAWLORA_API_KEY"

Shared guides

Authentication Errors and retries Rate limits and credits Pricing Acceptable use

Open in Playground Back to group

7NOW Product API

Endpoint facts

How this endpoint behaves

Request parameters

cURL example

Example JSON response

Failure responses

Code examples

Shared guides

Related

7NOW Product API

Endpoint facts

How this endpoint behaves

Request parameters

cURL example

Example JSON response

Failure responses

Code examples

Shared guides

Related