| Product focus | Multi-platform structured web data APIs, including Google, Bing, and Brave search | Web Search API for AI: Fetch (URL extraction), Search (Fast/Standard/Deep), and Research (async deep research) |
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| Best for | Structured records from known platforms plus normalized cross-engine SERP JSON | AI apps and agents needing grounded, cited web answers, content extraction, or deep research |
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| Output format | Normalized JSON by endpoint — SERP-style results with positions, titles, URLs, snippets | Raw search results, an LLM-composed sourced answer, or a schema-shaped structured object, depending on the endpoint |
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| Web search | Google, Bing, and Brave endpoints in one normalized shape | Single web-scale Search API with Fast/Standard/Deep modes tuned for AI tool-calling, not a literal SERP |
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| Arbitrary-URL content extraction | Not the positioning — documented platform endpoints, not generic URL extraction | Fetch API extracts full content from any URL, priced per request |
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| Multi-step, asynchronous research | Not offered — returns raw structured data for your own step | Research API runs asynchronous, multi-step deep research and returns a composed, cited result |
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| Exact SERP positions | Position-accurate normalized results for rank tracking and monitoring | Ranked web-scale results tuned for grounding and relevance, not a literal rank-tracking SERP |
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| Coverage beyond search | Maps, social, video, audio, podcasts, marketplaces, app stores, reviews, business, and finance | General open-web search, content extraction, and research; no platform-specific endpoints |
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| Enterprise deployment | Hosted API only, standard terms | Private Index and Bring-Your-Own-Cloud deployment, SOC 2 Type II on all plans, SLA and zero-data-retention on Enterprise |
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| Pricing model | Credit-based, billed on success; 2,000 free credits/month, no card | Pay-as-you-go per request: Fetch $0.001-$0.005, Search $0.005-$0.006, Research $0.25-$2.50; $20 free credit/month (~4,000 standard searches) |
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