Data study · June 23, 2026
We map-sampled ~5,721 Airbnb listings across 10 major markets. Estimated occupancy runs from 22% (Paris) to 67% (San Diego), nightly rates from $69 to $464 — and our Austin estimate (57%) brackets AirDNA’s 54%.
22–67%
estimated occupancy across 10 markets — a 3× spread from Paris to San Diego.
$160
median nightly ADR
~67%
Superhost (median market)
Representative map-grid sample · snapshot June 23, 2026.
22–67%
estimated occupancy across markets — from Paris to San Diego. Our Austin estimate (57%) brackets AirDNA’s 54%.
$69–$464
nightly rate (ADR) — San Diego commands nearly 7× Mexico City. RevPAR peaks at $310/night.
~67%
of listings are run by a Superhost (median market) — up to 81% in New Orleans. Superhost status is table stakes, not a differentiator.
4–24%
of hosts run more than one listing — casual in Paris (4%), commercialized in Barcelona (24%).
Estimated occupancy ranges from 67% in San Diego down to 22% in Paris. US sun-belt and event markets fill up; large European capitals — where supply is dense and increasingly regulated — run far cooler. Our Austin estimate (57%) tracks AirDNA's 54%, a check on the method.
Median nightly ADR runs from $69 (Mexico City) to $464 (San Diego). But the number that pays a mortgage is RevPAR — rate × occupancy — and there San Diego is in a league of its own at ~$310/night, more than 2× the next market.
The share of hosts running more than one listing — a proxy for professionalization — swings from 4% in Paris to 24% in Barcelona. European tourist capitals and Miami skew most commercial; Austin and Paris are dominated by single-listing hosts.
Two things barely move across markets: Superhost status and the amenity kit. A median market is majority-Superhost, ratings cluster near 4.9 everywhere, and the core amenities are near-universal — so neither is a real differentiator. The market sorts on location, price and availability, not stars.
~67%
of listings are run by a Superhost (median market; up to 81%).
4.9
median listing rating — essentially constant across all 10 markets.
93%
of listings list hot water — the core kit is table stakes.
| Amenity | Listings with it |
|---|---|
| Hot water | 93% |
| Kitchen | 92% |
| Smoke alarm | 91% |
| Hair dryer | 90% |
| Wifi | 89% |
| Bed linens | 88% |
| Iron | 87% |
| Hangers | 86% |
Cross-market averages of the most common amenities (directional). The signal is sameness — the basics are everywhere.
The full per-market numbers behind the charts — a plain HTML table, easy to copy and machine-readable for search and AI answer engines that can't parse a chart.
| Market | Region | Occupancy (est.) | ADR | RevPAR | Superhost | Multi-listing hosts | Rating |
|---|---|---|---|---|---|---|---|
| San Diego | US | 67% | $464 | $310 | 70% | 12% | 4.93 |
| Miami | US | 60% | $138 | $83 | 65% | 23% | 4.91 |
| Austin | US | 57% | $162 | $93 | 78% | 7% | 4.94 |
| Nashville | US | 57% | $217 | $124 | 71% | 10% | 4.95 |
| New Orleans | US | 57% | $148 | $84 | 81% | 20% | 4.94 |
| Barcelona | Intl | 44% | $244 | $108 | 65% | 24% | 4.86 |
| Denver | US | 40% | $186 | $74 | 68% | 15% | 4.93 |
| Lisbon | Intl | 40% | $125 | $50 | 56% | 21% | 4.91 |
| Mexico City | Intl | 36% | $69 | $25 | 61% | 13% | 4.95 |
| Paris | Intl | 22% | $159 | $35 | 51% | 4% | 4.94 |
Occupancy and RevPAR are review-velocity estimates; ADR is the median nightly rate from a dated search; Superhost and multi-listing shares are from a 100-listing sample per market. Snapshot June 23, 2026.
For each market we enumerate listings with a map-grid sample— a 4×4 grid of latitude/longitude boxes over the city core via Crawlora’s Airbnb search API. This is the key to honesty: a plain relevance-ranked search returns the same few hundred popular listings and biases occupancy upward; the geographic grid returns ~14.5× more distinct listings and a representative spread.
ADRis the median nightly price from a dated 7-night search (so it’s a real per-night rate, not an undated “from” figure). Occupancy is a transparent review-velocity estimate (the Inside-Airbnb method): reviews-per-month ÷ a 50% review rate × a 3-night average stay, capped at 70%. Airbnb publishes no bookings, so occupancy is modeled by everyone, AirDNA included — our Austin estimate (57%) brackets AirDNA’s 54% as a check. Superhost, multi-listing and amenity shares come from a 100-listing sample per market.
Scope.A representative sample of each city’s core, not a full census; per-day price is not obtainable from Airbnb. Figures are a point-in-time snapshot taken June 23, 2026. The aggregate rollups are open under CC BY 4.0; we publish market aggregates only, never individual listings or host details.
Cite this
Crawlora (2026). State of the Airbnb Market 2026. Estimated occupancy 22–67% across 10 markets. https://crawlora.net/airbnb-market-index.
Across 10 major markets we estimate occupancy from 22% (Paris) to 67% (San Diego), with a cross-market median around 51%. US sun-belt and event markets run hottest (San Diego ~67%, Miami ~60%, Austin/Nashville/New Orleans ~57%); large European capitals run cooler (Paris ~22%, Lisbon/Denver ~40%). These are review-velocity estimates, not measured bookings.
It's a transparent review-velocity estimate (the Inside-Airbnb method): reviews-per-month ÷ an assumed review rate × an average stay length, capped at 70%. As a sanity check, our Austin median (57%) brackets AirDNA's reported 54% for the same market. It's directional market intelligence, not a per-listing booking ledger — Airbnb does not publish bookings, so every vendor (including AirDNA) infers occupancy.
San Diego leads on price by a wide margin — a median nightly rate near $464, versus $69 in Mexico City. It also leads on RevPAR (rate × occupancy) at about $310/night. Nashville ($217 ADR) and Barcelona ($244) are the next priciest in this set.
In our samples, the share of hosts running more than one listing ranges from 4% (Paris, where regulation favors casual single-home hosts) to 24% (Barcelona). European tourist capitals (Barcelona, Lisbon) and Miami skew most commercial; Austin and Paris skew most casual.
Airbnb has roughly 8 million active listings worldwide. This study samples the core of each city (a 4×4 geographic grid, ~640 listings per market, ~5,721 in total) rather than every listing — enough for stable market-level aggregates, not a full census of any one city.
No. It's a representative geographic sample taken June 23, 2026, designed to estimate market-level rates and occupancy — not an exhaustive count. We publish aggregate market rollups only, never individual listings or host details.
Every figure here comes from Crawlora’s Airbnb data — search any market with a geographic box, pull listing detail, host identity, day-level availability and reviews, and build your own occupancy and rate models. The API behind this study.