{
  "name": "Search vs. Store: AI App Search Demand vs App Store Rank vs Web Traffic (2026)",
  "snapshot_date": "2026-07-01",
  "geo": "US",
  "rows": 40,
  "license": "CC BY 4.0",
  "source": "Crawlora (Google Trends API + App Store charts dataset + SimilarWeb)",
  "study_url": "https://crawlora.net/blog/search-vs-store-2026",
  "method": "Google Trends interest (today 12-m, US) per app, anchor-normalized to ChatGPT=100 (mid-volume bridge Perplexity for low-signal apps), then bucketed into coarse tiers because ChatGPT dwarfs the field ~30-1000x and Trends cannot resolve a precise cross-app value. Store standing = current US App Store chart rank (best of iOS/Play, Top Free + Grossing). Search terms are hand-picked per app and listed. Cross-sectional snapshot, not causal; the coefficient is directional only.",
  "columns": [
    "app",
    "trends_term",
    "search_tier",
    "trends_interest_chatgpt100",
    "best_app_store_rank",
    "ios_rank",
    "android_rank",
    "chart_score",
    "ratings_count",
    "sw_monthly_visits",
    "sw_global_rank",
    "divergence"
  ],
  "tier_matrix": {
    "search_order": [
      "dominant",
      "high",
      "moderate",
      "low",
      "minimal"
    ],
    "store_order": [
      "top5",
      "top25",
      "top50",
      "top100",
      "off_chart"
    ],
    "matrix_ai": [
      [
        1,
        0,
        0,
        0,
        0
      ],
      [
        0,
        0,
        1,
        0,
        0
      ],
      [
        2,
        2,
        0,
        1,
        2
      ],
      [
        0,
        2,
        1,
        1,
        5
      ],
      [
        1,
        2,
        0,
        1,
        18
      ]
    ]
  },
  "data": [
    {
      "app": "ChatGPT",
      "trends_term": "ChatGPT",
      "search_tier": "dominant",
      "trends_interest_chatgpt100": 100,
      "best_app_store_rank": 1,
      "ios_rank": 1,
      "android_rank": 4,
      "chart_score": 100,
      "ratings_count": 50253853,
      "sw_monthly_visits": 5565192005,
      "sw_global_rank": 7,
      "divergence": "aligned"
    },
    {
      "app": "Canva",
      "trends_term": "Canva",
      "search_tier": "high",
      "trends_interest_chatgpt100": 29.9,
      "best_app_store_rank": 26,
      "ios_rank": 26,
      "android_rank": 33,
      "chart_score": 75,
      "ratings_count": 25774660,
      "sw_monthly_visits": 974544088,
      "sw_global_rank": 31,
      "divergence": "aligned"
    },
    {
      "app": "Google Gemini",
      "trends_term": "Google Gemini",
      "search_tier": "moderate",
      "trends_interest_chatgpt100": 6.6,
      "best_app_store_rank": 1,
      "ios_rank": 2,
      "android_rank": 1,
      "chart_score": 100,
      "ratings_count": 37339064,
      "sw_monthly_visits": 2903048130,
      "sw_global_rank": 15,
      "divergence": "downloads_not_search"
    },
    {
      "app": "Perplexity",
      "trends_term": "Perplexity",
      "search_tier": "moderate",
      "trends_interest_chatgpt100": 4.5,
      "best_app_store_rank": 70,
      "ios_rank": 70,
      "android_rank": null,
      "chart_score": 31,
      "ratings_count": 2038563,
      "sw_monthly_visits": 138121735,
      "sw_global_rank": 319,
      "divergence": "aligned"
    },
    {
      "app": "Claude",
      "trends_term": "Claude AI",
      "search_tier": "moderate",
      "trends_interest_chatgpt100": 4.2,
      "best_app_store_rank": 11,
      "ios_rank": 11,
      "android_rank": 15,
      "chart_score": 90,
      "ratings_count": 560196,
      "sw_monthly_visits": 952576964,
      "sw_global_rank": 39,
      "divergence": "aligned"
    },
    {
      "app": "Character.AI",
      "trends_term": "Character AI",
      "search_tier": "moderate",
      "trends_interest_chatgpt100": 3.1,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 2353195,
      "sw_monthly_visits": 162893310,
      "sw_global_rank": 223,
      "divergence": "search_not_downloads"
    },
    {
      "app": "Grammarly",
      "trends_term": "Grammarly",
      "search_tier": "moderate",
      "trends_interest_chatgpt100": 3,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 260801,
      "sw_monthly_visits": 53976573,
      "sw_global_rank": 510,
      "divergence": "search_not_downloads"
    },
    {
      "app": "DeepSeek",
      "trends_term": "DeepSeek",
      "search_tier": "moderate",
      "trends_interest_chatgpt100": 2.4,
      "best_app_store_rank": 4,
      "ios_rank": null,
      "android_rank": 4,
      "chart_score": 97,
      "ratings_count": 303470,
      "sw_monthly_visits": 430425473,
      "sw_global_rank": 97,
      "divergence": "downloads_not_search"
    },
    {
      "app": "Meta AI",
      "trends_term": "Meta AI",
      "search_tier": "moderate",
      "trends_interest_chatgpt100": 2,
      "best_app_store_rank": 24,
      "ios_rank": 24,
      "android_rank": 31,
      "chart_score": 77,
      "ratings_count": null,
      "sw_monthly_visits": 27792052,
      "sw_global_rank": 1390,
      "divergence": "aligned"
    },
    {
      "app": "Grok",
      "trends_term": "Grok AI",
      "search_tier": "low",
      "trends_interest_chatgpt100": 1.4,
      "best_app_store_rank": 26,
      "ios_rank": 33,
      "android_rank": 26,
      "chart_score": 75,
      "ratings_count": 3353546,
      "sw_monthly_visits": 244858316,
      "sw_global_rank": 92,
      "divergence": "aligned"
    },
    {
      "app": "Microsoft Copilot",
      "trends_term": "Microsoft Copilot",
      "search_tier": "low",
      "trends_interest_chatgpt100": 1.4,
      "best_app_store_rank": 24,
      "ios_rank": 28,
      "android_rank": 24,
      "chart_score": 77,
      "ratings_count": 9012560,
      "sw_monthly_visits": 131579899,
      "sw_global_rank": 344,
      "divergence": "downloads_not_search"
    },
    {
      "app": "Janitor AI",
      "trends_term": "Janitor AI",
      "search_tier": "low",
      "trends_interest_chatgpt100": 1.4,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 110318994,
      "sw_global_rank": 275,
      "divergence": "aligned"
    },
    {
      "app": "Midjourney",
      "trends_term": "Midjourney",
      "search_tier": "low",
      "trends_interest_chatgpt100": 0.9,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 3,
      "sw_monthly_visits": 10704696,
      "sw_global_rank": 1832,
      "divergence": "aligned"
    },
    {
      "app": "QuillBot",
      "trends_term": "QuillBot",
      "search_tier": "low",
      "trends_interest_chatgpt100": 0.8,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 21947,
      "sw_monthly_visits": 44557587,
      "sw_global_rank": 1032,
      "divergence": "aligned"
    },
    {
      "app": "ElevenLabs",
      "trends_term": "ElevenLabs",
      "search_tier": "low",
      "trends_interest_chatgpt100": 0.7,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 138110,
      "sw_monthly_visits": 35099012,
      "sw_global_rank": 967,
      "divergence": "aligned"
    },
    {
      "app": "Cursor",
      "trends_term": "Cursor AI",
      "search_tier": "low",
      "trends_interest_chatgpt100": 0.6,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 20809908,
      "sw_global_rank": 2328,
      "divergence": "aligned"
    },
    {
      "app": "Suno",
      "trends_term": "Suno AI",
      "search_tier": "low",
      "trends_interest_chatgpt100": 0.5,
      "best_app_store_rank": 69,
      "ios_rank": null,
      "android_rank": 69,
      "chart_score": 32,
      "ratings_count": 1847380,
      "sw_monthly_visits": 81549885,
      "sw_global_rank": 435,
      "divergence": "aligned"
    },
    {
      "app": "Gauth",
      "trends_term": "Gauth",
      "search_tier": "low",
      "trends_interest_chatgpt100": 0.5,
      "best_app_store_rank": 19,
      "ios_rank": 19,
      "android_rank": 27,
      "chart_score": 82,
      "ratings_count": 1963734,
      "sw_monthly_visits": 6642951,
      "sw_global_rank": 10047,
      "divergence": "downloads_not_search"
    },
    {
      "app": "SpicyChat",
      "trends_term": "SpicyChat",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.4,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 77564270,
      "sw_global_rank": 382,
      "divergence": "aligned"
    },
    {
      "app": "HeyGen",
      "trends_term": "HeyGen",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.4,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 13123,
      "sw_monthly_visits": 10546982,
      "sw_global_rank": 3501,
      "divergence": "aligned"
    },
    {
      "app": "Candy AI",
      "trends_term": "Candy AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.3,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 49962953,
      "sw_global_rank": 925,
      "divergence": "aligned"
    },
    {
      "app": "Talkie",
      "trends_term": "Talkie AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.3,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 23157,
      "sw_monthly_visits": 6750440,
      "sw_global_rank": 5784,
      "divergence": "aligned"
    },
    {
      "app": "Runway",
      "trends_term": "Runway AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.3,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 1368,
      "sw_monthly_visits": 8196825,
      "sw_global_rank": 4906,
      "divergence": "aligned"
    },
    {
      "app": "Kling AI",
      "trends_term": "Kling AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.3,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 3046486,
      "sw_global_rank": 19404,
      "divergence": "aligned"
    },
    {
      "app": "Le Chat (Mistral)",
      "trends_term": "Mistral AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.2,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 8157356,
      "sw_global_rank": 8970,
      "divergence": "aligned"
    },
    {
      "app": "Leonardo AI",
      "trends_term": "Leonardo AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.2,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 10906491,
      "sw_global_rank": 3125,
      "divergence": "aligned"
    },
    {
      "app": "Civitai",
      "trends_term": "Civitai",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.2,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 7548236,
      "sw_global_rank": 6158,
      "divergence": "aligned"
    },
    {
      "app": "Remini",
      "trends_term": "Remini",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.2,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 5830912,
      "sw_monthly_visits": 1167647,
      "sw_global_rank": 40632,
      "divergence": "aligned"
    },
    {
      "app": "Otter.ai",
      "trends_term": "Otter AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.2,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 41735,
      "sw_monthly_visits": 6972417,
      "sw_global_rank": 7158,
      "divergence": "aligned"
    },
    {
      "app": "Poe",
      "trends_term": "Poe AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 462664,
      "sw_monthly_visits": 7331769,
      "sw_global_rank": 7359,
      "divergence": "aligned"
    },
    {
      "app": "Doubao",
      "trends_term": "Doubao",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": 19,
      "ios_rank": 19,
      "android_rank": 27,
      "chart_score": 82,
      "ratings_count": null,
      "sw_monthly_visits": 161248932,
      "sw_global_rank": 303,
      "divergence": "downloads_not_search"
    },
    {
      "app": "Replika",
      "trends_term": "Replika",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 525018,
      "sw_monthly_visits": 744243,
      "sw_global_rank": 67335,
      "divergence": "aligned"
    },
    {
      "app": "Chai",
      "trends_term": "Chai AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": 87,
      "ios_rank": null,
      "android_rank": 87,
      "chart_score": 14,
      "ratings_count": 796995,
      "sw_monthly_visits": 1264510,
      "sw_global_rank": 42991,
      "divergence": "aligned"
    },
    {
      "app": "Ideogram",
      "trends_term": "Ideogram",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 14,
      "sw_monthly_visits": 2795250,
      "sw_global_rank": 11082,
      "divergence": "aligned"
    },
    {
      "app": "PhotoRoom",
      "trends_term": "PhotoRoom",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 3960267,
      "sw_monthly_visits": 19469439,
      "sw_global_rank": 3074,
      "divergence": "aligned"
    },
    {
      "app": "Fotor",
      "trends_term": "Fotor",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 732044,
      "sw_monthly_visits": 9194134,
      "sw_global_rank": 5822,
      "divergence": "aligned"
    },
    {
      "app": "Hailuo AI",
      "trends_term": "Hailuo AI",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": null,
      "sw_monthly_visits": 692493,
      "sw_global_rank": 34802,
      "divergence": "aligned"
    },
    {
      "app": "Udio",
      "trends_term": "Udio",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": 11,
      "ios_rank": null,
      "android_rank": 11,
      "chart_score": 90,
      "ratings_count": 9,
      "sw_monthly_visits": 1692371,
      "sw_global_rank": 24227,
      "divergence": "downloads_not_search"
    },
    {
      "app": "Brainly",
      "trends_term": "Brainly",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0.1,
      "best_app_store_rank": null,
      "ios_rank": null,
      "android_rank": null,
      "chart_score": null,
      "ratings_count": 4509935,
      "sw_monthly_visits": 3841506,
      "sw_global_rank": 16659,
      "divergence": "aligned"
    },
    {
      "app": "Photomath",
      "trends_term": "Photomath",
      "search_tier": "minimal",
      "trends_interest_chatgpt100": 0,
      "best_app_store_rank": 1,
      "ios_rank": 2,
      "android_rank": 1,
      "chart_score": 100,
      "ratings_count": 3155274,
      "sw_monthly_visits": null,
      "sw_global_rank": null,
      "divergence": "downloads_not_search"
    }
  ]
}
